What Impact Will You Have?
At Business for Impact, we believe in harnessing the power of business to help all people prosper and the planet thrive. We’re on a mission to inspire future generations of leaders to advance the common good.
At Business for Impact, we believe in harnessing the power of business to help all people prosper and the planet thrive. We’re on a mission to inspire future generations of leaders to advance the common good.
Business for Impact is a center of excellence on corporate purpose and societal impact at Georgetown University’s McDonough School of Business. We operate as a teach, think, and do tank. We educate and empower Georgetown students to lead purposeful careers and lives. We partner with businesses to advance corporate purpose thinking and practice through multi-sector collaborations and research. And we help nonprofits, small businesses and the communities they serve to prosper. Our mission is to harness the power of business to help all people prosper and the planet thrive.
We want to be the best in the world and best for the world. Business for Impact brings together our university and its students, business, and civil society to benefit the common good.
Paul Almeida, Dean, McDonough School of Business
Leslie Crutchfield, executive director, and Bill Novelli, founder, discuss the growing efforts of Georgetown McDonough’s Business for Impact initiative.
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Request InfoThe Portion Paradox: MAHA Misses the One Fix That Actually Works
“The White House’s MAHA plan targets ultra-processed foods and labels, but skips the simplest, most effective solution: portion control,” writes Hank Cardello, executive-in-residence at Georgetown M…
October 15th, 2025
Kraft Heinz’s Billion-Dollar MAHA Opportunity
Hank Cardello, executive-in-residence at Georgetown’s Business for Impact, discusses the split of Kraft Heinz and how the “Make America Healthy Again” movement could provide the company a springboard …
September 12th, 2025
Kraft Heinz Splitting Up as Consumers Veer Away From Processed Foods
“They thought one plus one might equal three, and it kind of equaled a little less than two,” said Hank Cardello, an executive-in-residence at Georgetown University’s Business for Impact.…
September 4th, 2025