Diane Ty is senior project director of the Portion Balance Coalition and project lead for AgingWell Hub at Business for Impact. Ty has expertise in marketing and business strategy and a long history of product, service, and program innovation in the nonprofit, corporate, and public sectors. Also, she serves as senior advisor to Service Year Alliance and consults to other nonprofits and startups.
Previously, Ty was senior vice president of strategic market development at AARP, where she was the architect of AARP’s under age 50 initiative called LifeTuner.org, a 2010 winner of an IDEA award (Gold-level) in the design strategy category by the Industrial Designers Society of America (IDSA), which recognizes annually the best product innovations around the globe.
Ty lead the Save the Children’s Millennial-focused work while serving as managing director of the United States programs division. In this role, she developed the Effie-winner and Emmy-nominated Ad Council campaign, “Do Good: Mentor A Child.” Prior to her nonprofit work, Ty worked for over 10 years as a marketing executive with the American Express Company in NYC. She started her career at the Overseas Private Investment Corporation, where she organized and led U.S. investment delegations to developing countries.
Ty earned a B.A. from Duke University, an MBA from the Wharton School at the University of Pennsylvania, and a M.A. from the School of Arts and Sciences at the University of Pennsylvania. She is married and has three children.
Please contact Diane at Diane.Ty@georgetown.edu